Yamaha got this one right. The VX110 Deluxe can be had for a decent price and has has a digital speedo/info center, dual mirrors and reverse. For an entry level 4-stroke watercraft, the performance is good and the handling is stable. When you factor in Yamaha reliability, the choice is obvious.
Sea-Doo, Kawasaki and Honda all make entry level models for about the same price, but they don't offer reverse or a speedo/info center standard. Once you add the costs of these options, the price is no longer under comprable.
Look and see what watercraft are on your lake. I'm sure you'll see plenty of Yamahas.
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